Overview

Marketing

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The Company:

The largest production powerhouse in the region, with operations in Dubai & Riyadh.

The Role:

We are looking for a marketing manager that will be responsible for the overall marketing activities of the business.

The role will be split with scopes over branding and sales and marketing.

This is a B2B business so only those with B2B experience will be considered.

Major Responsibilities:

  • Analyze brand positioning and consumer insights
  • Shape and communicate our vision and mission
  • Translate brand elements into plans and go-to-market strategies
  • Lead creative development to motivate the target audience to “take action”
  • Establish performance specifications, cost and price parameters, market applications and sales estimates
  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs
  • Monitor market trends, research competitors’ activities
  • Oversee new and ongoing marketing and advertising activities
  • Devise innovative growth strategies
  • Align the company around the brand’s direction, choices and tactics

 

Qualification & Desired Skills:

  • At least 7 years previous working in the industry
  • BS degree in marketing or relative
  • MUST have experience in working in b2b marketing preferable within the events and exhibitions industry  
  • Experienced branding exercise
  • Outstanding communication, interpersonal and leadership skills
  • Excellent organizational and time management skills
  • Proactive problem solver
  • Ability to work to tight deadlines and under pressure
  • Must speak read and write Arabic and English

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