Overview

Marketing

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The Company:

Stealth Fintech Startup

The Role:

We are looking for a Points and Rewards Manager who will be responsible for both the program optimization (member acquisition, engagement, and retention) and the modeling, analysis and reporting of Key Performance Indicators (KPIs) for various assigned loyalty dining programs.

As we are a very early startup right now this will not be a full-time role or have any compensation attached to it until, we move to the be next stage.

 

Major Responsibilities:

· Build a business plan around and investigate opportunities in order to recommend promotions and strategies that drive our points / reward program and member engagement (e.g., ROI, new member acquisition and activation goals, increased frequency, etc.)

· Work closely with the App development team to implement structure

· Manages all day-to-day activities associated with the overall success and growth of assigned programs

· Serves as Subject Matter Expert (both internal and external) for all aspects of the program

· Develops and manages the external marketing plans that support program growth including new member acquisition and existing member engagement optimization

· Collaborates with future marketing teams by assisting with and providing strategy, direction and input towards the development of campaigns that support rewards program growth and are in-keeping with the partner’s brand requirements

· Identifies, secures and/or negotiates marketing opportunities that increases and maintains the rewards program

· Proactively problem solves and enhances the user experience

· Works collaboratively with Marketing Analytics, Finance and other Loyalty Development counterparts to forecast, manage and analyze program performance metrics and to report on activities

· Reviews and approves all materials developed by partner to promote assigned dining programs

· Represents the Rewards department in cross-functional projects and/or task forces (as assigned)

 

Qualification & Desired Skills:

· Bachelor’s or Master’s degree in marketing, advertising or business administration preferred

· 8+ years in partnership management, marketing, project management, direct marketing, advertising, direct response, sales management, or loyalty marketing within the MENA region

· Experience in modeling and analyzing various KPIs

· Excellent project management skills

· Ability to proactively identify opportunities, take initiative and multi-task in a fast-paced environment

· Ability to establish and build business relationships

· Strong organizational and administrative skills

· Very strong communication, analytical and inter-personal skills (written and verbal)

· Can-do attitude with an entrepreneurial spirit

· Ability to multitask while maintaining a strategic focus

· Well versed in current marketing and mobile best practices

· Outgoing, proactive and team player

 

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